Laundry and outfit planning among the leading motivations behind checking the forecast, research reveals

News from Members
23 October 2025

Research from the Met Office has revealed that the most popular reason people check the weather forecast is to decide whether to hang out the washing.

Share:
Dark, overcast sky above a sloping, rocky hillside with patches of grass and sparse vegetation.
UK Met Office

Almost half (41.4%) cited laundry as their main motivation, ahead of general curiosity in what the weather is doing for the day (40.6%), and planning outfits or outdoor activities (34.6%).

While the findings highlight the everyday role weather plays in our lives, today, the Met Office is launching its WeatherReady winter campaign - a timely reminder that checking the forecast is about much more than drying clothes. 

Read more